Prioritization

2.3%

That’s the percentage of time that people interact with Sifter via Beanstalk or email integration. Certainly there are dozens of factors at play here, but I can guarantee you that number is completely disproportionate to the amount of time and effort hat we’ve invested in those features.

I do believe that they are important features that will definitely play a key role in our long-term vision for Sifter, however, when you look at a number that tiny, it’s difficult to accept the amount of time that we’ve poured into them. That’s what happens when you listen to and focus on the vocal minority.

We all talk about how we won’t do it, but it’s a lot easier said than done when you constantly receive emails about a specific feature. It’s always important to listen to customers, but it’s more important not to get sucked in or distracted.